Fruit-quality-centric approach

Gaining access to higher value export and local markets and at the same time taking the hassle out of growing avocados is an opportunity Aongatete Avocados offers its growers through its leased and management services.

“We have flexible options for avocado orchard leasing and management which are simple to use and most importantly, food safe,” says Aongatete Avocados Ltd managing director Tony Bradley.

“Growers who want or need to free up more time, and make life easier for themselves, are finding our cost effective management options work well. Our services are of high quality and food safe, giving growers access to all available markets so bringing better returns.

“Documenting our systems has helped us quantify the service standards we want to operate at.   This helps AAL deliver a consistent service delivery to our orchardists. It has also grown our businesses confidence in ensuring we have capability to deliver safe food products to our markets. Consumers want to buy avocados they know are safe to eat and our systems give us the confidence to meet that consumer standard.

“Our staff and operations reflect our brand standards - high quality at all levels in our business. Our staffs are highly trained, our equipment and machines are well maintained and our fruit handling systems are all geared to protect our fruit quality.  

“A focus on managing the timeframe of the fruit to the market has been a major priority over the years. At the end of the day we want to treat the fruit with the utmost care to protect the consumer experience and therefore our growers’ returns.”

AAL has identified this fruit-quality-centric approach as a core value driving their orchard management systems.

“Through a modelled and planned orchard management system AAL been able to develop its on-orchard efficiency. A focus on fruit packouts and size enables better net orchard returns while operating a food safety system gives owners more fruit selling options,” says Brien James operations manager for AAL.

AAL has developed simple systems which give owners more time to enjoy the good things of owning the land and to have comfort in knowing they are producing good quality fruit into the marketplace.

Owners who want to do tasks on orchard are able to under their flexible orchard management contract. Such flexibility give owners peace of mind that jobs are being completed on time and within a plan.


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